Introduction
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Concepts
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Exercises
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Resolution
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Case
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Discussion
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Part 3
1.
Now that you have identified and described the steps in the strategic management process, help Liz and CanGo's management team create a plan by selecting the order of the following activities.
Determine whether CanGo is achieving its objectives and long-term goals.
Write a statement that identifies where CanGo wants to be in the future.
Conduct an analysis of CanGo's strengths and weaknesses and the challenges presented by its external environment.
Create the outcomes that CanGo wants to achieve by selecting a specific strategy.
Create tactical and operation plans and objectives for CanGo's various operations.
Select a strategy for CanGo that maximizes what it does well, takes advantage of opportunities, and minimizes exposure to threats.
Write a statement that clarifies what CanGo does, who it serves and how.
Revisit the strategic management process to determine what needs to change so that CanGo's vision can be achieved.
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© 2002 by Prentice-Hall, Inc.
